Ma’aden Digitalisation

150%

Increase in the overall use of our Business Intelligence platform

120%

Increase in staff generating accurate data reports

Ma’aden Digitalisation

We know that digital is a key element of our future, across all of the company’s activities. In 2020 we have made significant progress towards achieving our aim of embedding digital as a core element in all of our work.

Ma’aden embarked on the journey towards digitalisation in 2018, with the launch of the first Ma’aden Digitalisation Program. 2020 confirmed the importance of this work, as COVID-19 reminded all businesses of the importance of stable digital platforms in order to support business continuity.

This year, more than any other, our ICT infrastructure was absolutely key to ensuring business continuity for colleagues and customers. Our colleagues responded proactively to the challenge, rapidly establishing the systems and processes that we required for remote collaborative working for employees through digital platforms. Staff were able to conduct online meetings, connect to our network securely and access a suite of Ma’aden Information Technology applications critical to enabling the business to continually operate and run the business.

But our digitalisation approach goes far beyond developing platforms for staff and customers. It is also about how we transform into a data-driven decision-making organisation to gain competitive advantage in the mining and metal sector, whilst delivering safer working practices. For example, 2020 saw key piloting of:

  • "Smart Helmets" which allow real-time monitoring of workers on construction projects.
  • Advanced models to harvest data from several years of beneficiation plant operations to build a predictive models and process control systems via machine learning and artificial Intelligence in partnership with a technology owner.
  • Mineral prospectivity mapping to leverage our vast exploration geoscience database in Saudi Arabia using machine learning to enhance our targeting of the highest potential target areas.
  • Vehicle management via smart sensors to manage critical mobile equipment and identify driver fatigue.

As well as responding to the challenges of the present, we have also been upgrading all of our communications and technology capabilities in 2020 to help ensure we are equally prepared to meet the challenges of the future. In 2020, we rolled out our Business Intelligence platform across all affiliates, enabling data insights in business domains such as procurement, supply chains, finance and maintenance. This contributed to a 150% increase in the overall use of our Business Intelligence platform, and a 120% increase in staff generating accurate and timely analytical data reports that helped drive business decision making.

We will continue our journey to transform Ma'aden into a cognitive business which make use of data insights and intelligence to drive business decisions and outcomes. This will transform and elevate Ma'aden to be a leader in the Mining and Metals Industry and improve in its growth & profitability, capital utilisation, overall performance, human capital and liquidity.